MITCHELL, SD (Mitchell Now) — AAA South Dakota is warning motorists of an elevated risk of impaired driving crashes during the Thanksgiving holiday, citing heavy alcohol use associated with “Blackout Wednesday” and increased travel throughout the weekend. The agency says alcohol, illegal drugs, prescription medications and even some over-the-counter medicines can impair driving.
Shawn Steward, manager of public and government affairs for AAA South Dakota, said more than 73 million Americans are expected to travel by car for the holiday, putting millions at risk when drivers choose to get behind the wheel impaired.
According to the National Highway Traffic Safety Administration, 868 people were killed in drunk-driving crashes during Thanksgiving travel periods between 2019 and 2023, representing 35% of all fatalities recorded in that time. NHTSA data also shows drivers involved in nighttime fatal crashes are four times more likely to be impaired than those in daytime crashes.
AAA noted that impaired driving endangers not only motorists, but law enforcement officers, tow truck operators and emergency responders working on the roadside.
Steward said the holiday’s risks are avoidable with planning and safe decision-making. AAA is encouraging drivers to designate sober transportation, use rideshare services or public transit and never let impaired friends or family members drive. The agency also recommends buckling up, reporting suspected impaired drivers and remembering that only time—not coffee or cold showers—reduces blood alcohol concentration.
AAA recently announced a partnership with Mothers Against Drunk Driving (MADD) aimed at reducing impaired-driving deaths by 20% in the next five years through public awareness efforts, safety campaigns and continued collaboration with law enforcement.
For media inquiries, contact Shawn Steward at (785) 409-0678.